JAMIE DEUELL
Pronouns: he/him
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SUMMARY
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Experienced content producer and social media strategist with a track record for building workflows, developing impactful creative, engaging with online audiences, advocating for inclusion and diversity, and identifying best practices to expand communities and increase overall brand awareness.
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EXPERIENCE
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XX Artists (Media.Monks) | New York, NY
Associate Director, Social Media Marketing
March 2022 - Present
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Developed and produced social content for brand campaigns with Google, YouTube, Dreamworks, NBC, Ancestry, and Paramount+
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Advised clients on content production, KPIs, and best practices to improve viewership, engagement, and audience retention
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Spearheaded community management efforts and audience engagement tactics to increase brand loyalty
NowThis News (Vox Media) | New York, NY
Associate Director of Social Media (Promotion)
August 2021 - March 2022
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Devised strategies for content distribution and audience growth on Instagram, Facebook, Twitter, YouTube, Snapchat, and TikTok
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Produced profile pieces showcasing LGBTQ+ creators
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Created workflows for branded content and sponsored partnerships
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Managed a small-but-mighty team of Social Media Managers
Supervising Social Media Manager (Promotion)
September 2018 - August 2021
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Oversaw launch and content distribution for all original series (including SEEN, a series spotlighting individuals championing inclusivity and representation in media)
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Facilitated cross-team communication to meet tight deadlines
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Trained junior employees on all content verticals and platforms
Social Media Manager
May 2017 - September 2018
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Increased YouTube audience from 33K to 1.5M subscribers
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Wrote copy for multiple social channels with unique audiences
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Reported trends to producers to improve content performance
Fullscreen (Otter Media) | New York, NY
Social Video Strategist (Promotion)
November 2015 - May 2017
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Collaborated with in-house departments to produce original and repurposed content, compilation videos, and ancillary design assets
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Strengthened relationships as main point of contact with clients at A+E Networks, History Channel, Lifetime, and National Geographic
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Maintained workflows to ensure optimal content programming
Social Video Coordinator
March 2015 - November 2015
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Administered daily channel management and optimization for entertainment brands such as Bravo, Oxygen, USA Networks, and Watch What Happens Live! with Andy Cohen
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Conducted A/B testing to discern successful content strategies
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Provided clients with weekly content performance insights
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Jigsaw Productions | New York, NY
Researcher / Production Assistant
June 2014 - March 2015
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Transported crew & talent on field shoots and aided in set up of props and equipment.
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Assisted VP of Development with cast & crew booking, and daily schedule management.
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Logged and archived found footage and still images for licensing and use.
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Researched and archived supplementary B Roll footage and stills.​​
Marymount Manhattan College | New York, NY
Peer Leader / Student Teacher
August 2013 - May 2014
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Facilitated learning activities with groups of new students during orientation week
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Instructed an introductory course for First-Year and Transfer students
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Led training workshops focusing on MMC resources and NYC culture and events
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EDUCATION
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B.A. Communication Arts and Creative Media; Minor in Theater Arts
Marymount Manhattan College | New York, NY
SKILLS
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Social Media Strategy
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Content Development
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Community Management
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Audience Engagement
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Copywriting and SEO
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Data and Analytics Insights
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Adobe Premiere & Photoshop
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Creative Problem Solving
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Building Relationships
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Bolstering Team Spirit
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Advocating for Diversity, Equity, & Inclusion
See here for more: linkedin.com/in/jamiedeuell
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